A rich vein of work in journalism studies is that existing norms and narrative functions of the craft are seen as obsolete by a new generation of media-savvy digital natives. This funky crew wants performers who mash up satire, news & popular culture and break the fourth wall between medium and audience.
In age in which we are flooded with largely depressing books on the death of traditional media and establishment journalism, it’s exciting to read the perspective of someone who has grown up in new media and who celebrates the rise of the audience.
Tim Dunlop, a writer, academic and one of Australia’s pioneer political bloggers, has written a refreshing insiders’ account of the rise of the new media insurgency. Thankfully absent is the now ritual characterisation of bloggers as pyjama-clad single-issue boffins or journalistic wannabes. Continue reading
Cast your mind back 17 years. A Reuters journalist prepared a report on the jobs data. loaded his script on the autocue, turned on his TV lights, positioned the ISDN camera, loaded his DIY graphics and went live to air on a digital feed to Tokyo. Afterwards, he wrote 800 words for the wire, recorded and cut a radio interview and turned around a 2-minute package for conventional TV.
Yes, that ‘multimedia’ journalist was me, which is why I’m surprised to read that “everything has changed” in the last 10 years and an entire new skillset is now required of journalists. Writing quick updates for the web is a huge imposition, it seems, and a radical departure from what came before.
Many journalists, while naturally inquisitive about the world, have a curious blind-spot about the economics driving the industry supporting their trade. If only the public would buy newspapers again, they say, the advertisers would return and the industry would be saved. Yes, and if only kids would stop downloading music online, record stores might reappear.
As the ABC mulls the falling ratings for its flagship 730 current affairs show, it might want to consider whether the problem isn’t so much the presenter or the physical set or the stories – but the conventional television narratives that have become so hackneyed that no-one can be bothered paying attention anymore.