When the ABC’s Lateline told its audience on Friday afternoon to tune in that night for a review of the week in politics with Tony Burke and Scott Morrison, a collective groan was almost audible on the twittersphere.

We immediately knew what to expect – another vapid, predictable and non-informative on-air clash between political partisans mouthing hackneyed talking points on the issues of the week. No point in tuning in. And I didn’t.
Why do the ABC and other media outlets, like Sky, persist in bringing together interview panels of people we have heard from so much already and whose views are so well known? Where are the fresh and iconoclastic voices who can cast a new light on issues and make us think about things in different ways? Isn’t that what good journalism is supposed to be about?

Well, yes. But that would require some work on the part of the producers. Persuading politicians to put their faces in front of a television camera, even on a Friday night when the rest of the world is at the pub or the football, requires an effort similar to that involved in getting a kid to eat ice-cream. Just open the fridge door and they’ll be there.

Even better for the ABC – forever paranoid about accusations of political bias – a panel made up of someone from the red team and someone from the blue team is not going upset anyone in the boardroom. So you just set them up and let them do their thing. If it’s not Morrison versus Burke, it’s Kroger vs Howes or any other pairing whose respective utterances are so predictable you could write the script beforehand.

The big loser in all of this, of course, is the audience. It’s as if the ABC is saying to Australia: “No new paradigm to see here folks. Move right along now…”

Every now and then, though, a little bit of light enters the enforced gloom, usually by accident. On that score, surely the most linked-to ABC interview of the past week was one carried out on ABC radio in Sydney by Deb Cameron with former public servant, diplomat and prominent businessman John Menadue, who put the proverbial boot into the media’s coverage of the federal election campaign, including that of the national broadcaster. In surely one of the most deserved and well articulated attacks on the fourth estate this blogger has ever heard, Menadue skewered the banality, superficiality, gutlessness and, in some cases, sheer mendacity of political coverage. Indeed, his view was that the media “failed absolutely” in its role of challenging power and examining policy:

“It was the worst media performance I have seen in my many decades of public life. The public has passed judgement on the politicians for their, frankly, abysmal performance during the election campaign, but the role of the media is still not properly examined. The mainstream media has a particular responsibility and unless the public is informed, we are going to get bad decisions at elections and bad policies from governments.”

Instead of encouraging public debate on issues the politicians are running a mile from (like the consequences to the rest of the economy of the mining boom), the media had meekly allowed themsleves to be sucked into parroting the politicians’ mindless, superficial and often downright misleading slogans about tax, debt, ‘waste’, boats, crime etc;

But Menadue – a former general manager of News Ltd no less – saved his heaviest criticism for the shamelessly partisan Murdoch broadsheet The Australian and its deliberately distorted coverage of Labor’s widely praised fiscal stimulus program. “You just watch, they’ll do the same to the NBN now,” he said.

Menadue also criticised the ABC, observing how the national broadcaster had become a virtual echo chamber of the Murdoch media’s attack lines, many of them based on deliberate lies and misinformation (as in their reporting of the inquiry into the BER program):

“If you look carefully at the ABC’s news coverage, you’ll find it follows very closely what The Australian is running. The Australian’s role (in the election campaign) was pernicious. (It) has become the voice of the extreme right wing in this country. Murdoch has obviously decided that that is the business constituency that he wants to align himself with. The Australian has become almost like a mad hatter’s tea party, it is so extreme.”

So given the leaden predictability and blandness of the ABC’s political coverage these days, whichever producer got Menadue on (and without getting on someone like Tom Switzer ‘for balance’) deserves a medal. These things needed to be said and reflect what hundreds of us in the blogosphere are now saying – people like Nick Gruen, Tim Dunlop, GrogsGamut and Possum.
Even a former Liberal Prime Minister has said them, for heaven’s sake.

So when does this groundswell officially become a story? When does the media ditch the usual suspects and start inviting fresh voices onto its panel shows to start talking about the real issues – the ones the politicians don’t want to talk about, the ones the media don’t want to talk about, but the ones the public desperately need to hear?
Don’t hold your breath.

See also Professor Jay Rosen’s new piece on how journalists operate within the “sphere of consensus” – excluding interesting and non-mainstream voices from issues of public interest.

Categories: Uncategorized

13 Comments

Anonymous · September 19, 2010 at 7:41 PM

Unfortunately those who agree with you will have read this story and those that don't, won't. Should be printed and laminated and put up on the tea room, lift well, studio walls.

Anonymous · September 19, 2010 at 8:24 PM

Exactly who was it that “widely praised” Labor's stimulus program – other socialists? Many people see it as a complete and utter farce given that Australia was not exposed to sub prime loans, had no banks at risk and was alone in the Western world having no federal government debt. It'll be a very long time, if ever, before we claim to be debt free again.

dogma · September 19, 2010 at 10:42 PM

Sometimes I can't understand why anyone would believe the waste, debt, boats arguments when reading economists blogs and o/s newspapers, then you read the above comment and you can understand if people are ignorant of the facts then they will believe anything.

Australian Tea Party · September 19, 2010 at 10:46 PM

The ABC is paranoid about political bias because it is clearly biased. Leftie nitwits jump on and say the ABC has a right wing bias; rubbish.

The facts of the matter are ex-PR hacks for ALP PMs fill positions of power on air and permanently recycled current hacks like Karen Middleton endlessly drift between ALP offices and the left wing broadcasters.

dogma · September 19, 2010 at 10:50 PM

Mr D,
It seems that the media are seeing themselves as the voice of the people, the guardians of corruption. But what happens when the media become corrupt – distorting or lying about the facts is corruption, slanting stories to fit a partisan view point is corruption, threatening a political party with negative comments on an article is corruption.

The media will never be self critical let alone take criticism on board and change. The media ref is toothless, which makes the consumer powerless.

Anonymous · September 19, 2010 at 11:44 PM

If you read between the lines of John Menadue what he was basically saying was this: If the media had given due scrutiny, skepticism and challenge to Abbott's slogans the election wouldn't have even been close.

On that there is no doubt.

Mr Denmore · September 20, 2010 at 12:04 AM

Dogma, I think many in the media are currently caught between their old role as guardians of the public interest and their newly emerging and self-appointed role as “players” in their own right. But I'm afraid you can't be half-pregnant in relation to news and opinion.

While there has always been a place for comment and opinion of all stripes in our newspapers, we lose something when the commentary is sold as news. That's what Menadue's saying. The MSM has a responsibility to give people the facts before they start opining on what the facts might mean.

The media has decided, partly for economic reasons, that straight news has been commodified and there is no profit margin in it. So they fill the resulting vaccuum with speculation dressed up as “analysis”.

Anonymous · September 20, 2010 at 12:25 AM

Very good article. I enjoyed it a lot. I have to say that some people would prefer to live in ignorance and others want to feed off it.

Stop Murdoch · September 20, 2010 at 2:45 AM

And of course Laura Tingle.

“SpringHillVoice” has been criticising the Murdoch machine on exactly these lines for over six years on its “media” page. Others have too. Nobody cares.

'Tim Dunlop'? He used to run a great and popular blog called 'RoadToSurfdom', a few years ago he announced he was going to work for Murdoch. We were among a small number who warned against that and his followers went feral accusing us of jealousy and negativity. Of course it worked out exactly as warned. He got up with the fleas a small number of people warned him about.

Having apparently been 'guaranteed' (hilarious any intelligent person would accept a Murdoch promise on anything!) complete editorial freedom, he promptly had a piece spiked and never spilled his guts about it despite saying that he would. Anyway, now he wants to tell us about the evils of Murdoch.

All Murdoch wants is to 'own the debate', and he usually gets that result.

Nobody cares.

What appears to be different right now, and is slightly encouraging, is that something must be hurting in Murdoch-land. They never used to care that what they were doing was sheer rubbish, water off a duck's back, soldier on, repeat the lies louder etc..

The shrill cries of persecution, the loud protestations of being attacked. Why do they suddenly care that everyone is saying they are nothing but shills? Something must be slipping from their grasp.

Small hope that finally they're getting comeuppance. We'll see…

Mr Denmore · September 20, 2010 at 3:03 AM

'Stop Murdoch', I wouldn't despair. Certain elements in the MSM are sounding hyper-sensitive because they realise there's a conversation going on independently of them. It's not the way it's supposed to work!

macca · September 20, 2010 at 4:11 AM

Mr Denmore,

The sooner the Govt. starts to release policy announcements on sites such as Crikey and gives exclusive interveiws to bloggers the better.

My guess is that Google news, as an aggregator will pick it up.

They may as well take the fight up to Murdoch and have him fighting on our territory….not his.

Colin Campbell · September 27, 2010 at 6:59 AM

Thanks for this. Now we just have to buy the Australian off Murdoch and change the agenda.

Anonymous · October 20, 2010 at 8:10 AM

Thanks. Glad someone besides me is saying this. All those who think this is a problem should also send complaints to the ABC as well as use the power of the Internet, Facebook (lots of ABC pages there), and Twitter to keep the pressure on for the ABC to get back to serious and proper news coverage. The ABC has become embarassing in its lack of serious debate and journalism not to mention the sloppy work done by the ABC during the election (they helped to get Abbott close to being PM…think about that).

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